- Concepts, strategies, texts of different formats for different tasks, formats and platforms - SMM

- copy-, re- and ghost-writing - editing - training new "raw" authors how to write selling texts and mimic bloggers - participating in the creation of concepts, strategies - positioning, promotion, etc. - on average issue - approx. 200 kilo characters per month (if you count only the final agreed texts and strategies)

- working and collaborating with event organizers and promoters - document flow, control of the "ticket mass" - support and sales - hotline, bonus programs, discounts, etc. - content marketing: content generation on the site, promotion, SEO, SMM During my work, the share of kassir has grown to almost 90% of the entire market (from about 40%)

- creating and promoting of some trade marks (brand concept, development of names, slogans, ideas for logo design) - content generating : text support for trade marketing, media planning (it was a period of downshifting and weaning from office work)

- managing the product categories: creating from scratch a virtual catalog of goods in a new project of the company (online store of goods from China Kitmall.ru) - categories in management: clothing, footwear, cosmetics, sports and outdoor activities, jewelry, watches, goods for adults The catalog was created from scratch, sales grew 10 times in six months, got into the top 10 search engines

- operational marketing, regular online activities, catalogs, etc. - indoor-outdoor - analysis of competitors, market, consumers, benchmarking - opening of new objects, new formats (for example, a new hypermarket ~ 11000 sq.m. (Yaroslavl) was prepared and opened in 7 weeks) - website, SMM, loyalty systems - network restyling further from May 2012 to February 2014 - parental leave

- operational and strategic marketing, PR, SMM - implemented a project - own industry magazine - website rebuilding, corporate identity development, product redesign and positioning

- conducting operational activities for the smooth operation of Order Centers in the region - participating in the creation of the federal concept of promotion and branding - launching delivery by Russian Post from Kaliningrad to other regions

- operational and strategic marketing (5 retail chains) - Indoor outdoor, competitor analysis, loyalty systems, mentoring, etc. - redesigning and restyling of the formats of the chains themselves, came up with the concepts of several new retail chains - rebuilding the sites with online stores attached to them, launched a unified help, and so on.

(legally by documents at this time - on maternity leave for a child) - creating a unified advertising policy for the factory in all regions of Russia - opening new outlets (Kaliningrad, Yekaterinburg)

- buying, sales support for various brands of clothing and footwear (including Nike, Protest, Stefanrl, Tom Tailor, Berghaus, Bison, Bernardi, Valleverde etc.) - opening of mono-, multi-brand stores and brand corners (maximum - up to 8 points per month with a total area of 4 thousand sq. m.) - searching for new brands, competitor analysis, strategy control and operational marketing

- concepts and full promo for directions: Vester-Elektronika, Promkomplekt, Vester-Info, industrial department - creatung new concepts and networks (for example, the concept of "Technovygoda") - an opening of mono-brand Samsung store was recognized as the best in Russia in 2002 - above all, competitor analysis, creative, benchmarking, etc.

- b2b - work with a client base, cold, warm calls, direct mail - operational and trade marketing for b2b, b2c, exhibitions, etc.

- advertising and promotion of Internet services, telephony and company services

- advertising and promotion of paging services (before graduation in 1999 - secretary-assistant to the president of the company)

art management, cultural management training program

course, Crisis Marketing

course, US Government Entrepreneurship Training Program for Lithuania, Belarus and Kaliningrad Oblast

Economy, Economics and Management, Marketing and Advertising Manager